{"id":4,"date":"2023-03-01T09:35:02","date_gmt":"2023-02-28T22:35:02","guid":{"rendered":"https:\/\/prestosketching.com\/?page_id=4"},"modified":"2023-03-01T09:35:02","modified_gmt":"2023-02-28T22:35:02","slug":"about-the-book","status":"publish","type":"page","link":"https:\/\/prestosketching.com\/blog\/about-the-book\/","title":{"rendered":"About the book"},"content":{"rendered":"\n

Presto Sketching is\u00a0a hands-on book all about using simple drawing to help you explore problems, explain concepts, and envision new ideas.<\/strong><\/p>\n\n\n\n

What\u2019s this\u00a0book about?<\/h4>\n\n\n\n

It\u2019s packed with\u00a0examples, exercises, interviews, image libraries and templates, to give you\u00a0greater confidence in drawing, and to help you think and communicate better, too.Presto Sketching isn\u2019t about creating art, but creating and distilling ideas, either by yourself or with others.<\/p>\n\n\n\n

In this book, you\u00a0will learn that sketching isn\u2019t just a great way to communicate, but a way to hone the super-power that we all have but we\u2019re forgetting to use:\u00a0synthesis<\/em>. The daily tsunami of content that we\u2019re inundated with makes it harder and harder to sift and sort, and get to the essence of that content.<\/p>\n\n\n\n

When we sketch, we get all of those muddled thoughts out of our heads and onto paper, and we engage in a conversation with our hand that clarifies, connects and refines those thoughts. In this way, Presto Sketching will show you\u00a0how to harness the magic of\u00a0distilling and reflecting your\u00a0ideas and others\u2019 ideas as sketches<\/a>, before their very eyes. It will show you\u00a0how\u00a0you can be smarter<\/a>, and help others be smarter, too.<\/p>\n\n\n\n

Who is this book for?<\/h4>\n\n\n\n

Presto Sketching is for anyone in design, product and services, business or education \u2013 especially designers<\/strong>, product managers<\/strong>, managers<\/strong>, entrepreneurs<\/strong>, teachers<\/strong>, trainers<\/strong> and communicators<\/strong> \u2013 who want to be more creative and innovative in their jobs, solve problems better, persuade others better, have more effective and insightful meetings, and just generally be known to have that innovative \u2018x-factor\u2019. Presto Sketching is also for you if you\u2019re already familiar with areas of visual thinking and visual communication, and you want to go deeper in your craft.<\/p>\n\n\n\n

Presto Sketching features a host of interviews<\/strong> from a range of people who use drawing in different ways to think better and communicate better in their work. You\u2019ll be surprised and inspired by these people\u2019s stories, particularly the ones who haven\u2019t been drawing for very long. Andrew, for instance, started doing visual note-taking for fun. Now, not only do his students learn better by doing visual note-taking, but Andrew is invited to conferences to teach other teachers how to do it too!<\/p>\n\n\n\n

Wait \u2013\u00a0another<\/em>\u00a0book on drawing?<\/h4>\n\n\n\n

There are lots of books already out there about drawing for communicating ideas rather than artistic expression. But what author Ben Crothers<\/a> found when he asked people about these books is that they\u2019re often all about selling the benefit of drawing rather than really teaching the drawing<\/em>. Sometimes they\u2019re too basic, or sometimes they jump from basic technique to advanced technique too quickly.<\/p>\n\n\n\n

Also, some books might touch<\/em> on how drawing can improve thinking, but they either miss out on the meat of how to use sketching for thinking, or they\u2019re just too complicated.<\/p>\n\n\n\n

And that\u2019s where Presto Sketching comes in! It offers you further explorations into drawing for problem-solving and communication (such as visual metaphor and conceptual sketching), with lots of exercises and questions to help you genuinely develop your confidence in sketching, as well as thinking.<\/p>\n\n\n\n

What people are saying about Presto Sketching<\/h4>\n\n\n\n

\u201cThe book\u2019s strength is that it is not a drawing book; it\u2019s a business toolkit which can be applied with little artistic skills.\u201d
Niall Daly<\/em><\/p>\n\n\n\n

\u201cI love that the exercises throughout the book start you off with what you\u2019ve just been reading about, but point to open areas for you to explore yourself \u2013 a great way to actively learn what you\u2019ve just read about\u2026 This is a book for communicating clearly and engaging people, especially if you\u2019re working with groups of people and complex products, services and situations. If that\u2019s what you do, then buy this book.\u201d
Shane Goodwin<\/em><\/p>\n\n\n\n

\u201cExcellent book. Well articulated and very useful. It\u2019s changed the way I work in a daily basis.\u201d
David Meier<\/em><\/p>\n\n\n\n

\u201cI\u2019ve never been very good at drawing and have avoided it as much as possible. With the skills and confidence I\u2019ve gained in this book I\u2019ve been sketching out a new business idea I\u2019m working on, and even taking sermon notes at church!\u201d
Steven Kreiger<\/em><\/p>\n\n\n\n

\u201cAs a professional designer and fellow design thinker, I found the book very well written and full of useful tips that we tend to forget with time! Ben uses great examples that make complex systems easy to understand. I wish he had published it 10 years ago when I was still in school, definitely a great book for anyone that uses their brain and a pen on a daily basis, whatever the context ;-)\u201d
FX A.<\/em><\/p>\n\n\n\n

…<\/p>\n\n\n\n

Get your copy of Presto Sketching, and start solving problems and unleashing ideas better than you ever have before<\/strong>. Are you in Australia?\u00a0Get yours at Graphic Gear<\/a>. Also available on\u00a0Amazon<\/a>\u00a0(of course!)<\/p>\n","protected":false},"excerpt":{"rendered":"

Presto Sketching is\u00a0a hands-on book all about using simple drawing to help you explore problems, explain concepts, and envision new ideas. What\u2019s this\u00a0book about? It\u2019s packed with\u00a0examples, exercises, interviews, image libraries and templates, to give you\u00a0greater confidence in drawing, and to help you think and communicate better, too.Presto Sketching isn\u2019t about creating art, but creating […]<\/p>\n","protected":false},"author":1,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_uag_custom_page_level_css":"","_genesis_hide_title":false,"_genesis_hide_breadcrumbs":false,"_genesis_hide_singular_image":false,"_genesis_hide_footer_widgets":false,"_genesis_custom_body_class":"","_genesis_custom_post_class":"","_genesis_layout":"","footnotes":""},"class_list":{"0":"post-4","1":"page","2":"type-page","3":"status-publish","5":"entry"},"uagb_featured_image_src":{"full":false,"thumbnail":false,"medium":false,"medium_large":false,"large":false,"1536x1536":false,"2048x2048":false,"sidebar-featured":false,"genesis-singular-images":false},"uagb_author_info":{"display_name":"Ben Crothers","author_link":"https:\/\/prestosketching.com\/blog\/author\/prestosketching_uao6s0\/"},"uagb_comment_info":0,"uagb_excerpt":"Presto Sketching is\u00a0a hands-on book all about using simple drawing to help you explore problems, explain concepts, and envision new ideas. What\u2019s this\u00a0book about? It\u2019s packed with\u00a0examples, exercises, interviews, image libraries and templates, to give you\u00a0greater confidence in drawing, and to help you think and communicate better, too.Presto Sketching isn\u2019t about creating art, but creating…","_links":{"self":[{"href":"https:\/\/prestosketching.com\/blog\/wp-json\/wp\/v2\/pages\/4","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/prestosketching.com\/blog\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/prestosketching.com\/blog\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/prestosketching.com\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/prestosketching.com\/blog\/wp-json\/wp\/v2\/comments?post=4"}],"version-history":[{"count":1,"href":"https:\/\/prestosketching.com\/blog\/wp-json\/wp\/v2\/pages\/4\/revisions"}],"predecessor-version":[{"id":6,"href":"https:\/\/prestosketching.com\/blog\/wp-json\/wp\/v2\/pages\/4\/revisions\/6"}],"wp:attachment":[{"href":"https:\/\/prestosketching.com\/blog\/wp-json\/wp\/v2\/media?parent=4"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}