• Skip to primary navigation
  • Skip to main content
  • Skip to primary sidebar

Presto Sketching

A book to help you think and communicate better with drawing

  • Home
  • About the book
  • About the author
  • Learn
  • Blog

facilitation

Here’s how your pen can break down walls

12/12/2019 by Ben Crothers

In the last post, I showed you an effective way how to chart out a goal and how to get there, using the simple ‘Build a Bridge‘ visual framework. It included a way to plot out the different steps you’d need to take to reach that goal, and the distractions you’d have to watch out for.

You might have been thinking: “What about the things that get in the way of achieving that goal? How do I show those?” And well you should. We come up against barriers all the time, don’t we? I’m always a fan of not loading too much into one sketch to explain something, otherwise it loses clarity. So here’s another type of sketch that might come in handy for you or your team. This is the Goal Barriers visual framework. Take a look, and have a go at sketching it yourself:

It’s pretty simple, but as you’ll see it will communicate a lot. On the left is you. On the right, the target is your goal. That goal could be losing 10Kg, or launching a campaign at work… whatever is meaningful for you. The idea is that you can shoot your metaphorical arrow and hit your target. Now I’m going to add walls in the middle, getting in the way of you hitting that target with your arrow:

It can be incredibly insightful simply thinking and visualising exactly what barriers there are to your goal. Try it yourself, and try to be specific: draw a wall representing each barrier you can think of, and write what the barrier is above each wall. Is it lack of time? A special stakeholder who won’t get on board? Another project in the way, that needs to finish first?

Let’s take this a step further. Just like a wall is made up of bricks, each challenge is probably made up of smaller parts. Draw a few lines across each wall, like this:

We can now add a question below each wall about how we can break down that wall. For example, if the target is to lose 10Kg, and the first wall is “No time to exercise”, the question can be “How might I get some time to exercise?” Now – and here’s another useful thing about visualising barriers and cutting them down – you don’t have to remove the wall entirely, but just enough for the arrow to go over it.

Visualise what are some things you could do to start chipping away at those walls. You might even want to sketch those on the same piece of paper, too. Pretty soon, your walls could look like this, and you can then hit your target:

So go ahead and visualise (1) your target; (2) your barriers; and (3) how you’re going to knock those barriers down. Once they’re out of your head and onto paper, you’re one step closer to knocking them down in real life.

Was it good for you?

I’d be delighted to hear any feedback or questions you have about this Goal Barriers visual framework. Imagine if your whole team could do this together, and start busting down those barriers together?

Filed Under: For meeting leaders and coaches, Visual strategy and facilitation Tagged With: coaching, facilitation, goals, meetings, productivity

See a clearer path to your goal with the Build a Bridge framework

01/09/2019 by Ben Crothers

One of the best things about sketching is how it can help clarify your thinking. I’m sure you’ve had times where your head is swirling with thoughts, questions, worries and maybes… it could be about that important meeting tomorrow, or that prickly situation with stakeholders at work, or maybe something closer to home.

Whatever it is that’s keeping you up at night, getting your thoughts out of your head and onto paper is always a great idea. I want to show you a simple framework I’ve picked up along the way (I forget where I first saw it now) that has helped un-muddle my thinking a lot, and I hope it helps you too.

Visualising your goal with a simple bridge sketch

Take a look at the Build a Bridge framework sketch below, and why not grab a pen and some paper, and try drawing it yourself. It’s a really simple sketch, but I find it communicates a lot.

On the left side is you, and where you are right now. On the right side is your goal. That goal could be something quite tangible (like losing 10Kg, or launching a book by next July), or it could be more intangible (like a stronger team, or a healthier marriage).

Whatever your goal is, try to make it specific and realistic (hello SMART goal framework). You might want to even try drawing what that goal is, rather than a flag like I’ve done.

Next, draw a curved line from one side to the other. As you do that, visualise yourself reaching that goal. This is your bridge to your future. Now draw a few lines on the bridge, like this:

Those little lines across your bridge represent specific steps you can take to get to your goal. Think about these steps, and make notes above the lines about what each step could be. Don’t worry too much about the order and effort needed in each step; just get all those thoughts out as words on the paper, because you can worry about order and effort later on.

Next, draw a couple of crocodiles under your bridge. These are the things you’ll happily avoid now that you have a bridge to your goal (rather than swimming across, geddit?), but can still be distracting for you, as you try to reach that goal. Take a look at my crocs; they’re never going to win a Waterhouse Natural Science Art Prize, but they look enough like crocs to represent distraction.

Now, name each crocodile with a specific thing that could distract you from reaching your goal, like – oh, I don’t know – Toblerone chocolate, or too much scrolling on your phone at night rather than getting a good night’s sleep (guilty!).

“Ah, but what about the things that get in my way, Ben?” I hear you muse. It’s a good thing not to overburden one drawing with too many things. Plus, we’ll deal with barriers in another post…

And behold – this is a map to your future. Look at your drawing, and think: how can I get to each step across this bridge? Keep that drawing taped up in your bathroom, or on your fridge… anywhere where you’re likely to see it every day, as a reminder of what you want to achieve.

It works super well for businesses too. Here’s a variation of the bridge drawing, this time with a building representing an organisation:

I’ve drawn the steps as financial quarters, but these could be anything that represents meaningful progress for your organisation. Why not give this a go in your next project planning meeting, or company strategy meeting?

How was it for you?

Try drawing this visual framework yourself, for a goal of your own. Or, you might like to try it at your next project kick-off meeting, as a way to help everyone get a clear, shared understanding of the project’s goal and major stages, before digging into the detail. If this is useful for you, either for yourself as an individual, or at work, why not drop me a line and let me know?

Until next post, happy sketching!

Filed Under: For meeting leaders and coaches, Visual strategy and facilitation Tagged With: coaching, facilitation, goals, meetings, productivity

Solve the right problem with the Problem Pyramid

23/10/2018 by Ben Crothers

Get clarity on a problem to be solved – either by yourself or as a team – by exploring it, reframing it and articulating it in a more insightful way using this simple visual pattern.

Ambiguity and confusion? You probably don’t have a proper problem statement

Have you ever had those times where you’re lying awake at night, with your mind gnawing on a problem, and you just can’t seem to think it through properly? You toss and turn, and as much as you want to turn your brain off, you can’t!

Or, you might have a project at work where you (and probably others too) can’t really say why you’re doing it. The project might have a goal, but still there’s no clear purpose. Sometimes people might even say smart things like “We need to know what problem this project is solving” (very true!) but still, nobody can actually articulate what the problem is.

Or you might even have a problem statement – or inherited a problem statement from somebody else – but it still just sounds like a goal.

If this is a problem statement, what’s the actual problem?

A proper problem statement – and I can’t believe I have to say this – should contain a problem. Something that is in the way of someone (or a business, or a system) achieving a goal. Yes, the statement itself can contain the goal, and yes it should say something about who has the problem, and no it should definitely not already contain the solution. Here’s a good guide that has always helped me:

[Persona / Customer type] wants to [Goal] but [Problem]. This is unacceptable because [Impact].

Note how adding the impact of the problem helps to say why we need to solve this particular problem, and maybe why we need to solve it now.

Is it hard to come up with such a succinct, insightful problem statement? Usually, yes. Do you come up with it just by getting a group of people to talk? Probably not. Problem framing by definition is all about describing a problem from a specific point of view, and we all know how likely it is that everyone is going to have a different point of view!

That’s why it makes so much more sense to visually map out the problem space, to get clarity and alignment first, before being able to distill it all into a problem statement. And that’s where the Problem Pyramid comes in!

What is the Problem Pyramid?

The Problem Pyramid is a visual pattern you can draw to help you explore and clarify a particular problem space, especially if that problem space is complex, ambiguous or misunderstood. You use it give more structure and meaning to any conversation about the problem space, so that you have a better chance of distilling a more insightful problem statement.

When do I use the Problem Pyramid?

You can apply this to all sorts of problems and in different situations, such as:

  • You have a problem, you’ve tried one or more solutions, but you can’t crack it yet
  • A team is struggling with the scope and purpose of a project, and needs a shared clear understanding of its intent
  • You’ve been given a problem statement, but it’s not helping to point the way to a solution
  • You’re ‘selling a solution’ about a particular problem to management, and you want to check your thinking by asking yourself the hard questions up front

What is the Problem Pyramid made up of?

Take a look at the sketch below:

In the triangle you write whatever you think is the problem you need to solve (this is the existing problem statement). The triangle (or pyramid) has 3 sides, which symbolise 3 different ways to explore that problem:

  • 5 Whys – root cause analysis
  • 5 Whos – perspective analysis
  • 5 So whats – impact analysis

How do you do the Problem Pyramid?

You can draw this Problem Pyramid on a whiteboard, paper, even in an online collaboration space (like Miro or Mural). You can do it with your team as a session on its own, or as part of an existing meeting.

Let’s take a look at how you and your team can tackle a problem by visually exploring each of these ‘sides’ together. Be sure to share some markers and sticky notes around for different people to add what they want to, at different points throughout this activity.

Start by drawing a large triangle in the centre of a whiteboard, and write what you think is the problem you’re trying to solve so far inside the triangle. This may well change… but you have to start somewhere!

5 Whys

Problems are usually tackled more effectively when they’re addressed at the source, rather than tackling just a symptom of the problem. The ‘5 Whys’ activity is well known in the design and product innovation domains, and helps us do root cause analysis. For more information about 5 Whys, see the Gamestorming 5 Whys activity or IDEO.org’s 5 Whys activity.

Ask everyone why the problem written in the large triangle is happening (or what is causing the problem), get them to write their responses on sticky notes, and stick them in the area below the large triangle. For example: if the problem is “We didn’t reach our quarterly target of selling 15 thousand shinklebots“, ask them “Why didn’t we sell 15 thousand shinklebots?”

There’ll probably be several different answers to this question that you can read on the sticky notes that people wrote, and you may need to group any duplicates. Now, take each response, and ask why again. For example, if one of the responses was “The factory couldn’t make the shinklebots fast enough“, ask “Why isn’t the factory making shinklebots fast enough?”, and so on. The ‘5’ in the ‘5 Whys’ is to get you and your team to really push your thinking beyond the default top-of-mind cause. The deeper you dig, the better insights you’ll get.

Before long, you’ll unearth some juicy root causes to the original problem that as a team you’ll want to focus on more than others. It’s tempting to now race off and solve one of those causes, but hold up! We have to explore the other two sides first…

5 Whos

Next, ask everyone who is affected by this problem, and get them to write on sticky notes (one per sticky note) who they think is most involved, and group as necessary. Depending on the nature of the problem, it’ll be a mix of particular types of customers, or types of staff members, or partners…maybe even you and your team.

If the team come up with more than 5 (there usually are more than 5), ask them: who is most affected by or involved in this problem?

Why do we do this? Because it’s important to get everyone out of their own mental bubble, and thinking of others. This isn’t a blame game at all; it’s about seeing who’s who in the whole system of the problem space. Identifying different kind of people affected by the problem then leads to helping to see and describe the problem through each of their perspectives, which is what re-framing is all about.

5 So whats

Thirdly, it’s good to do some impact analysis. Looking at the causes of the problem and types people who are most involved in the problem you have generated so far, ask “So what?” I don’t mean “So what?” in a glib, negative way, I mean: “What happens next for the people we identified? What’s the impact of that problem on each of them?”. Whatever the answer to that question is, ask “So what?” again, and so on.

For example: if the problem is “We didn’t reach our quarterly target of selling 15 thousand shinklebots“, asking “So what?” generates answers like:

  • Quarterly revenue will be less than expected (business impact)
  • We’ll need to work out why (action to take)
  • There are too many shinklebots taking up space in the warehouse (business impact)

…and asking “So what?” again generates answers like:

  • We don’t get the capital needed to open the new branch yet (business impact)
  • We’ll need to temporarily divert some resources to do customer research (action to take)
  • We need to find more warehouse space for the incoming products (business impact)

You can visually capture these in the same way as the other two ‘sides’ of the problem area, using a mix of writing, sticky notes and simple drawing on a whiteboard. You might like to ask “So what?” for each type of person you have isolated, too. Doing this impact analysis helps you and your team get a keener sense of urgency about the problem, as well as a sense of the impact if you delay action, or don’t do anything at all.

Step back and see the story

Now’s a great time to step back and get a sense of the whole problem space you and your team have generated. You now have a ‘map’ of the problem. It’s bound to contain some areas that are more tightly defined than other areas, as well as areas that may be completely new and insightful for you and others in the team.

You can use this ‘map’ to join up some elements that stick out as being more important. For example, there might be a specific customer type affected more than others, and the impact on them leads to more negative impacts on others. Or there might be an underlying cause that the team needs to focus on and fix, which will alleviate most of the impact for most of the people affected.

This is how the Problem Pyramid has visual storytelling power, as well as analytical power!

Here’s what a Problem Pyramid looks like in action. Note, it’s normal for it to get messy first, before you can ‘join the dots’ and home in on a particular story to distill into a problem statement.

Try it yourself

As with all of the visual patterns I share, do let me know if you try it out, and what worked well, and what didn’t work so well. I hope this Problem Pyramid helps you see your problems better, so that you can solve them better!

Filed Under: For designers and researchers, For meeting leaders and coaches, For project managers and facilitators, Problem solving, Visual strategy and facilitation Tagged With: business strategy, facilitation, problem framing, product design, product strategy, service design, strategy, visual framework, visual frameworks, visual storytelling

Nail your product strategy with the Product Pyramid

04/05/2018 by Ben Crothers

Features! Story points! Sprints! UIs! It’s all too easy to let the detail of product management drown out the actual product strategy. The Product Pyramid can help.

Strategy is a tricky game. The more complicated the product(s), service(s) and business(es), and the more people involved, the trickier things get. Trying to get shared understanding about vision, direction, risk, priority, and so on is hard enough, let alone getting shared alignment, decision, and execution.

But so often I find that it’s all about connecting the various pieces of product management into a cohesive product strategy story. This usually involves visual framing, and getting everyone involved using a shared perspective and vocabulary that describes where we want to play and how we want to win.

Lots of product managers, designers and entrepreneurs struggle with strategy, because they jump into details too soon, or find it hard to separate what they know from what they believe/suspect/assume. Japanese master swordsman, author, philosopher and all round legend Miyamoto Musashi put it well: “Perception is strong and sight weak. In strategy it is important to see distant things as if they were close and to take a distanced view of close things“.

What is the Product Pyramid sketch?

With that in mind, the Product Pyramid sketch is a way for product managers, designers and founders to visually relate the detail of any product (or service) to the rest of what’s important about that product: the experience it provides, the benefits it gives to customers, and the value it creates for customers and the business.

It’s a simple pattern that you can draw on a whiteboard in a strategy meeting, and it looks like this:

How does it work?

The Product Pyramid is a visual guide to remind you and others how all of the parts of your product are related.

  • P = PURPOSE of the product, usually to increase some value to your business and your customers; the change your product is trying to make in the world
  • B = BENEFITS to your customers; what they talk about to others that’s so good about your product
  • J = JOURNEY people go through when evaluating, buying, using, getting help and sharing your product
  • F = FEATURES of the product; what people use in the journey
  • P = PERSONAS that interact with the product; the different types of people that go through different parts of the journey. JTBD and needs (i.e. the jobs-to-be-done framework) fit in here.
  • C = COMPETITION that also attracts the same personas with the same needs

When should I use the Product Pyramid sketch?

Use this sketch (or visual framework) if these sorts of scenarios happen:

  • You can’t seem to focus product conversation at the right ‘level’ (i.e. people get bogged down in talking about user interfaces, bugs or features when you actually need to talk about benefits)
  • You don’t have a shared understanding of the product’s strategy across the team
  • You need to come up with good research questions
  • You can’t remember all your user stories

How do I use the Product Pyramid sketch?

Make sure you have a whiteboard. If any of the symptoms above start to happen in a meeting:

  • Draw a nice big triangle
  • Draw in some horizontal lines to separate the triangle into the different zones (Benefits, Journey, etc)
  • Make some notes in the zone (or beside the zone) that reflect the conversation you’re hearing. It could be questions, assumptions, or things you’re trying to understand better
  • Listen for connections in what’s being talking about, and visually reflect this with arrows from one zone to another

The Product Pyramid is a map

The Product Pyramid is a map. It’s there to help you know where you’re at in a product discussion, and where you want to be. It’s not meant to contain lots of detail, but it does serve to point the way to that detail (that would live elsewhere). For example, the Journey layer should ‘link’ to any customer journey maps you have created.

It’s also there to highlight any gaps, vagueness, or disagreement in your product strategy.

The Product Pyramid is a story

Because the Product Pyramid ‘connects the dots’ of your product’s purpose, benefits, journey and features, it also doubles as a great way to tell your product strategy as a cohesive logical story. Two examples:

Pitch to leaders (top-to-bottom) – “The most important change we want to make in this business is [Purpose]. To do that, we need to help [Persona(s)] with [Benefits]. As they use our product, they [Journey], and they way they experience [Benefit] is through [Features]. If we invest in [Feature], this will unlock greater [Benefit].”

Rationale for a feature improvement sprint to engineering (bottom-to-top) – “This particular [Feature] in our product might be small, but it’s the source of a disproportionate amount of support requests. At the moment, it gets in the way of [Journey], and stops too many customers from realising [Benefit]. That’s why we need to focus on improving it this quarter, so that [Purpose].”

Try it yourself

So, the next time any of your product team meetings include even a bit of product strategy – e.g. sprint planning, feature brainstorming, business review meeting – your team can now have a way to keep all the various parts of the product related, and optimise discussion for business benefit and customer benefit.

Filed Under: For designers and researchers, For meeting leaders and coaches, For project managers and facilitators, Problem solving, Visual strategy and facilitation Tagged With: facilitation, product design, product strategy, service design, visual frameworks

3 ways to visualise psychological safety for better team performance

22/01/2018 by Ben Crothers

Think about you and your team at work for a minute. How supportive would you say it is for everyone to speak their mind, try new things, and learn from mistakes? Is it a pretty open, encouraging team, or is it rife with politics? Do you feel like you can be yourself there?

This is what psychological safety is all about: having a culture where you and your team can bring your whole selves to work, speak your mind with respect for each other, trust each other, be curious, be assured that it’s okay to try new things, and not be penalised speaking out, or for taking small risks. Psychological safety is essential if an organisation wants to have a culture where inventing and implementing breakthrough ideas can thrive.

Using sketching to promote and embed psychological safety

That sounds like a pretty good culture to work in, doesn’t it? So how can you promote and embed that sort of culture? By using more sketching and visualising in your team, of course! Here are 3 ideas to get you going.

1. Draw project ‘horror movie’ posters

I’m a big fan of awesome movie posters, as well as pre-mortem activities, where a team can discuss what they think could go wrong in a project at the beginning of the project, and then discuss what they can do to avoid those things. This is a great way for everyone to be more real with each other, air those anxieties, and be more connected by realising that everyone probably feels the same anxieties.

At the beginning of a project as part of a kick-off meeting, ask everyone to imagine (in silence) the project as a horror movie or disaster movie, where everything they think could go wrong HAS gone wrong. Then, give everyone a sheet of paper and a pencil or marker, and ask them to each draw a promo poster for that movie, showing what has gone wrong.

The drawing doesn’t have to be good at all; just enough to get their idea across. And like all visualisations, just getting those vague thoughts out of people’s heads and out in the open can be really clarifying. You can put everyone at ease by showing them a rough drawing you’ve done yourself, earlier.

Once everyone has finished (after 5 or so minutes), get everyone to stick them up on the wall, and let everyone tell each other about what they’ve drawn. Then, discuss as a team how to avoid those things going wrong. It’s fun, it’s really revealing, and it bonds the team a bit closer together.

2. Do a ‘Circle of expectations’ sketch

Another good activity to do during a project kick-off, or whenever someone new starts on the team, is to do a ‘Circle of expectations’ sketch. Draw a big circle on a whiteboard, and write ‘IN’ in it. Outside the circle on one side, write ‘OUT’.

Set the scene by saying that everyone has a part to play in the culture of the team, and this is the opportunity to state what behaviour expectations we all have. It’s a good idea to demonstrate what you’d like everyone else to do, so go ahead and write something like ‘WE DO THE TASKS WE SAY WE’LL DO’ inside the circle.

Ask everyone to grab a whiteboard marker and write what behaviour they think everyone should have in the team inside the circle. And then ask everyone to write what they don’t want outside the circle.

Discuss as a group how to make sure that everyone does what is inside the circle, and avoid what’s outside the circle. This is a great way to foster honesty, and having each others’ backs.

3. Draw a superhero drawing of yourself

This is a fun and very insightful 15-minute ice-breaker activity to do with your team. Ask everyone to draw a simple outline of a superhero on a sheet of paper (you can use something like the image below as a template if you want).

  • Ask everyone to imagine themselves as a superhero, and then write or draw their own SUPER POWERS around the outline. It’s totally fine to be a bit silly with this; it gives people a chance to get past any awkwardness about drawing and sharing this sort of stuff.
  • Then, ask people to write or draw what they really value inside the outline; this is the POWER SOURCE of you as a superhero. You might want to drop hints by including things like authenticity, honesty… things that reveal what really motivates you.
  • Thirdly, ask everyone to write or draw their KRYPTONITE, the things that make you anxious, annoyed…the things that sap your mojo.

As with all of these activities, get everyone to talk through what they’ve drawn, and discuss as a group how you can support each other to stay connected to your power sources, use your super powers to help each other, and avoid the kryptonites.

Your turn

The only way these activities will bring better psychological safety to your team is for you to actually do them. Maybe try them alone first to get the hang of them, and then do them with your team. I’ve used these over and over again, I’ve seen them bring great benefit to teams, and I guarantee you that they will improve your team’s psychological safety too.

So if you do try any of these activities with your team, let me know, send me a photo… it’d be great to hear how they’ve worked for you!

Filed Under: For meeting leaders and coaches, For project managers and facilitators, Fun and creativity Tagged With: camaraderie, check-ins, coaching, drawing, facilitation, group drawing, teams, visual metaphor, visual thinking

5 MORE tips for better whiteboarding awesomeness

29/05/2017 by Ben Crothers

My last post about whiteboard tips seemed to really strike a chord with a lot of readers, so here for your further whiteboard mastering pleasure are 5 MORE tips. If you missed out on the first 5, don’t worry; you can read them here.

There’s no harm in saying again that writing and drawing on a whiteboard is not only a great way to visually reflect what’s being said in the meeting, it’s a great way to command the meeting. By that I don’t mean making YOU the centre of attention; I mean making the IDEA, or the QUESTION, or the DECISION the centre of attention.

So, here are 5 more ways you can rock the whiteboard, to make sure everyone in the meeting focuses on what really matters.

1: Plan the structure  of your whiteboard space

It’s really easy to let a meeting take your hand all over the whiteboard. Before you know it, you’ve scrawled willy-nilly all over it like a bee on Red Bull, darting from flower to flower. This might feel good, in a Beautiful Mind aren’t-we-brilliant kind of way, but it may not help everyone in the meeting to get more clarity, meaning, structure, and connection from what’s being discussed.

Instead, plan the spatial structure of what you’re going to write and draw on your whiteboard ahead of time. Using either a dashed line, or just your mind’s eye, mark out a set of smaller areas on the whiteboard, where each area will correspond to a particular part of the meeting or workshop, like this:

This will help everyone understand and remember the various parts of the meeting much better. Also, try to make the shapes photo-friendly, to make taking photos of them easier (see point #5 below).

2: Use colour to add meaning and emphasis

Now, I’m assuming you’ve done tip #2 of the last 5 tips for whiteboarding awesomeness, and you have several good-quality whiteboard markers in several colours at the ready. Choose one marker for the bulk of what you write and draw (hint: black), and then choose a colour or two to use with the black, to represent specific meaning(s).

In the example below, I’ve used red to emphasise some elements of an outcomes hierarchy that I would need the room of people to pay attention to:

In this example, the red emphasises 3 things at a glance: There’s a box in the bottom right corner that isn’t connected to anything (this could represent a project that isn’t contributing any outcomes); another project added to the left that we’ve forgotten about; and the highest-level outcome is in a warning-state somehow.

3: Breathe life into those boxes and arrows

If I had a dollar for every box and arrow I’ve ever drawn on a whiteboard, I could definitely buy an island right now, and I’m guessing you’d probably be on your way, too. Boxes and arrows are the bread-and-butter of whiteboard discussions, so why not give them a lot more life and meaning?

You’re probably used to sketching something like this on your whiteboard, or seen it done:

But what if you did something like this:

There are several extra things going on here:

The shape of the arrows adds more meaning – The middle arrow is in a spiral, indicating something that’s either iterative, or complex, or just plain dizzy. The top arrow arcs up and over, indicating a part of the process that soars over the rest, leading to a positive outcome.

The boxes have character – Simply adding a face to a box gives it life, character, and meaning. Depending on what you want to communicate, this sort of tip can be a powerful ally for helping people to remember certain concepts and ideas.

Colour is used to indicate meaning – Red is used for something unfavourable, while green is used for something – well – good!

4: Give them the pen

According to maestro visual communicator and author Dan Roam (and I’ve seen this in action myself), there are 3 types of people in the room when it comes to whiteboards:

  • The Black Pen People – they can’t WAIT to jump up and start drawing on that whiteboard (me!)
  • The Yellow Pen People – they’re happy to hang back a bit, and add to someone else’s work
  • The Red Pen People – they wait until the end, question it all, and might just jump up and re-draw it all

It’s really useful to know what sort of Pen People you have in your meeting, because you can use that to your advantage. For brevity, I’m going to focus on the Yellow Pen People, since they’re the ones who will give a lot of value to a meeting through visual communication, if nudged in the right way.

Here’s how. On your whiteboard, draw things that let the Yellow Pen people easily see where they can add their bit to, give them the pen, and then ask them questions. Here are a few examples:

  • Sliding scales – Draw: a sliding scale, with an alternative at either end // Ask: “Is this a low-risk move or a high-risk move? Where do you think a circle should be on this risk scale?”
  • Fill in the gaps – Draw: a set of circles representing the set of whatever you’re talking about (e.g. projects) // Ask: “Are there any projects missing? Could you draw any more in?”
  • Make connections – Draw: a set of circles representing the set of whatever you’re talking about // Ask: “How are these connected? Could you draw lines in where you think the connections are?”

5: Capture those whiteboard drawings clean and fast

It stands to reason, the sooner you can get a good clean picture of the whiteboard into your team members’ (or stakeholders’) inboxes, the better. The more you use images that they’ve seen before to reinforce what was talked about or decided, the greater your influence will be.

Thankfully, there are some great (and free) smartphone apps out there that will take a great photo, clean it up and send it to your inbox in a jiffy. My current favourites:

  • Microsoft Office Lens (for iOS, Android or Microsoft)
  • CamScanner (for iOS or Android)
  • Adobe Capture (iOS and Android)

You can read a whole lot more about capturing your whiteboard drawings in this Presto Sketching blog post: Capture photos of your sketches like a pro.

Well, there you have it! 5 more tips that I hope will really improve your whiteboarding skills, as well as the meetings and workshops that you and your team have. Let me know in if and how you put these tips into practice, and if they’ve improved your meetings.

Filed Under: For meeting leaders and coaches, For project managers and facilitators, Getting started, Visual strategy and facilitation Tagged With: facilitation, meetings, tips and tricks, whiteboarding

Here are 4 lines to help you understand any problem

16/04/2017 by Ben Crothers

As Albert Einstein might have said*, “Given one hour to save the world, I would spend 55 minutes defining the problem and 5 minutes finding the solution.” It’s so important to understand the problem before jumping in to tackle it, isn’t it?

When it comes to understanding (and solving) problems, we tend to think of ourselves as rational creatures, who form opinions and make decisions based on facts and logic. But as you probably know, our emotions play a much larger role in opinion-forming and decision-making. We have all sorts of unconscious biases and emotional triggers**. What’s more, a lot of problems don’t really exist in isolation, but are connected to other problems and solutions. We might come up with a solution to a problem, that then upsets something else. A great example of this holistic thinking in action is how pet stores in San Francisco (and other cities) can now only sell rescue animals, to combat the spread of inhumane ‘puppy mill’ breeding.

So there’s actually three parts to any problem:

  • Rational – objective, facts and data
  • Emotional – subjective, feelings and stories
  • Political – associative, connections and systems

So, how do we use only 4 lines to understand a problem? I’m glad you asked. Trying to understand all parts of a problem in your head is just too hard. Let’s look at how you can do a simple sketch to help. To start with, write a succinct sentence about your problem in the middle of a page, and draw a cloud around it, like this:

Next, draw three lines radiating out, pretty much equally spaced, and write these questions:

Now, fill each of those three spaces with whatever you think is relevant, to answer each question. You can write bullet points, or draw pictures, or maybe even a mind map of connected thoughts. Go nuts.

This is a simple visual way to explore a problem space. To really do this properly, I’d take Albert’s advice and spend at least 55 minutes on it, and I guarantee that you will have a much deeper, nuanced understanding of whatever your problem is. And feel free to adapt the prompt questions to your context.

Depending on the problem, your page should start revealing some insights to you. Maybe you don’t have much in the ‘rational’ space, but a lot in the ‘political’ space? Or maybe there’s SO MUCH on the page, that you need to scope the problem down a little bit?

Try it out; I hope you find this technique useful, for you and your team.

See, don’t you feel smarter already?

* There are so many of these sorts of quotes around, citing Albert Einstein, that I’m sure he couldn’t have come up with all of them. I mean, how would he have found time to work, in amongst all that brilliant commentary? Oh, yeah that’s right, he was a genius. 😉

** My go-to books on this topic are:

  • Thinking, Fast and Slow by Daniel Kahneman,
  • Behave, by Robert Sapolsky, and
  • Influence: the Psychology of Persuasion, by Robert B Cialdini

(These links have a referral code)

Filed Under: For designers and researchers, For meeting leaders and coaches, For project managers and facilitators, Problem solving, Visual strategy and facilitation Tagged With: coaching, facilitation, problem framing

Primary Sidebar

Recent Posts

  • Draw more creatively with FLARE
  • How adding a graphic recorder to your event makes it a game changer
  • Volume 2 of Journey Mapping Icons out now!
  • How to construct a great story
  • Why your project needs storyboarding

Categories

  • For designers and researchers
  • For meeting leaders and coaches
  • For project managers and facilitators
  • Fun and creativity
  • Getting started
  • Problem solving
  • Sketchnoting and graphic recording
  • Visual strategy and facilitation

Archives

  • July 2025
  • June 2025
  • September 2024
  • May 2023
  • August 2022
  • January 2021
  • October 2020
  • December 2019
  • September 2019
  • June 2019
  • January 2019
  • October 2018
  • September 2018
  • August 2018
  • May 2018
  • February 2018
  • January 2018
  • August 2017
  • July 2017
  • May 2017
  • April 2017
  • March 2017
  • Home
  • About the book
  • About the author
  • Learn
  • Presto Sketching Blog

© 2025 Ben Crothers, author of Presto Sketching - a book to help you think and communicate better with drawing.